2017 Fall Recruiting Conference


Join Wisconsin Recruiters for a premier professional development conference with 250+ of your recruiting and HR peers, on Tuesday, October 10, 2017! The event will be held at the Alliant Energy Center, in Madison, Wisconsin.

Professionals from leading organizations including SAP, American Family, FedEx, Marcus Hotels, Menasha, UW Health, Centare, CUNA Mutual, Marcus Theaters, TDS Telecom, Emerson, Yoh, Unity Health, Promega Corporation, St Norbert College, Suburban Electric, Blain Supply, VF Corporation, Blain’s Farm & Fleet, Clean Power, RW Baird, have attended attended our recent recruiting conferences.

Wisconsin Recruiters

Supercharge your professional development this fall!  Our featured keynote speaker will be joining us from Dublin, Ireland! Johnny Campbell’s featured session will open your eyes on everything talent acquisition!

Eventbrite - Wisconsin Recruiters Conference

In addition to learning from 3 highly sought-after speakers who will be focused on delivering content relevant to your career development as a recruiting and HR professional, your registration includes:

  • SHRM credits
  • Wifi access
  • Free parking @ Alliant Energy Center
  • Prize Drawings
  • Exclusive Wisconsin Recruiters swag
  • The best regional peer networking with recruiting and HR professionals on the planet
  • Continental breakfast and beverages in the morning and snacks and beverages during the breaks

The agenda:

  • 8:00 – 8:30: Registration check-in and networking
  • 8:30 – 8:35: Conference kick-off (Jason Buss)
  • 8:35 – 9:35: The Power of Purpose (Johnny Campbell)
  • 9:35 – 10:00 Networking Break
  • 10:00 – 10:05: Prize Drawings (Sponsors)
  • 10:05 – 11:05: Building Personas with Relational Recruiting (Maren Hogan)
  • 11:05 – 11:15: Break
  • 11:15 – 12:00:  Defining Success for Today’s Modern Recruiter (Patrick Foy)
  • 12:00 – 12:05  Wrap-up

Eventbrite - Wisconsin Recruiters Conference

The Speakers:

  • Johnny Campbell: Sourcing Ninja & CEO
  • Maren Hogan:  Founder & CEO
  • Jason Buss: Emcee, Author, and VP of Talent Acquisition
  • Panelist Speakers:  To Be Announced Soon

Speaker Bios:

johnny-campbellJohnny Campbell spent 15 years working as an agency recruiter in Ireland and the Caribbean before co-founding Social Talent with business partner, Vincent O’Donoghue. Johnny’s expertise is in identifying and delivering the benefits of a web 3.0 world to the recruitment industry. He prides himself on being able to provide recruiters with the tools to source directly from the internet, enabling them to build talent communities on social media and helping corporates to develop and market their employer brand online in the places where their target audience spend the most time, namely social media.

When he’s not playing Sensei to thousands of Sourcing ninjas, speaking at conferences worldwide, and being awarded accolades and titles like LinkedIn PowerProfile 2015, Johnny is a father to Aaron, Jake and Archie, husband to Jill, master to Toby the dog and man-servant to the staff at Social Talent!

maren-hoganMaren Hogan is a seasoned marketer, writer and business builder in the HR and Recruiting industry. Founder and CEO of Red Branch Media, an agency offering marketing strategy and outsourcing and thought leadership to HR and Recruiting Technology and Services organizations internationally, Hogan is a consistent advocate of next generation marketing techniques.

She has built successful online communities, deployed brand strategies and been a thought leader in the global recruitment and talent space. You can read more of her work on Forbes, Business Insider, Entrepreneur, and her blog Marenated.


Jason BussWith 20 years of human resources and talent acquisition leadership experience as a practitioner, Jason Buss is a recognized expert with deep experience in identifying, recruiting and hiring high-performing teams. He is the vice president of global talent acquisition for MongoDB.

Jason has authored and published content in and has been quoted by The Huffington Post, Fast Company, Bloomberg, MarketWatch, Society for Human Resource Management, Corporate Executive Board and more.

He is also the founder of the Recruiters Network, and serves as the president and community leader for several of the nation’s largest and most active regional recruiting communities including Minnesota Recruiters, California Recruiters, Denver Recruiters, Wisconsin Recruiters, Michigan Recruiters and Oregon Recruiters. You can connect with Jason on LinkedIn or Twitter.

Eventbrite - Wisconsin Recruiters Conference


Session Descriptions:

The State of Talent Acquisition (Johnny Campbell)
Diving into the results of Social Talent’s third, annual global recruiting survey, Johnny will highlight the leading trends in sourcing, recruiting and talent acquisition. And as important, he’ll show how you and your team can get ready for what’s coming down the road.

Building Personas for Relational Recruiting  (Maren Hogan)
Artificial intelligence. Big Data. Sourcing Engines. Automated Sourcing. All of these things are fantastic, but is there something that can change your relationship with candidates? Yes, and it’s surprisingly old school. Maren Hogan will talk you through building your talent pipeline, focusing on candidate personas before every picking up the phone or typing an InMail, building out editorial content for your future employees and meeting them where they are. You’ll leave with email templates, an editorial calendar, and content funnel to fill up and a sample persona to get you started.

Defining Success for Today’s Modern Recruiter  (Panel Discussion)
Shifting workforce demographics, fluid candidate expectations and cutting-edge HR technologies are all causing serious transformation of the recruiter’s role. And, with more at stake than ever before, job pressures continue to intensify. Recruiters, are you ready for the demands of changing responsibilities? Better yet, are you ready to drive those changes?

In this panel discussion led by Patrick Foy, Montage enterprise account executive, senior talent acquisition leaders at three of Wisconsin’s largest employers will discuss their views on the changing role of recruiters, and the fresh expectations they have when hiring someone into that role. They’ll share new metrics and measures of performance success, and their vision for the vital role recruiters will play in the future of strategic talent acquisition.

Attendees will:

  • Learn about innovative new methods employers are using to measure recruiters’ success
  • Gain insight into ways innovative HR technology can help you streamline your work and deliver a higher level of performance; and
  • Develop a deeper understanding of strategies for demonstrating the value you bring to the TA table, every day and long-term.

Defining Success for Today’s Modern Recruiter is essential learning for recruiters interested in preparing themselves to move ahead.

Our 2017 Sponsors:

Register today to reserve your spot!

Please note space is limited for this event, tickets are available on a first come, first serve basis. Consistent with all events, all registrations are non-refundable, however, may be transferred to a peer or colleague should a conflict arise.

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